STORYTELLING
& DIGITAL MARKETING

DISCOVER MY PORTFOLIO

Storytelling has always been at the heart of what inspires me. I’m drawn to how a narrative can connect people, evoke emotion, and reveal perspectives that might otherwise go unseen. Stories remind me that every idea, every image, and every moment holds meaning if we choose to look closely enough.

Storytelling motivates me to explore, to stay curious, and to push beyond the obvious. It encourages me to transform inspiration into something that feels alive, something that can move others as much as it moves me. Through narrative, I’ve learned to see creativity not just as a skill, but as a way of understanding and shaping the world.

Behind the Screen With Jesse Pollock, 2025

Being a public person is honestly a mix of good and challenging moments. A lot of times, people judge you based on what they see online: your appearance, short clips, headlines, or even your religion. But that’s only a small part of who you are. They don’t see your personality, your intentions, your private life, or the things that matter most to you. And sometimes that can be frustrating. You learn pretty quickly that you can’t control what people think. What you can control is staying true to yourself and remembering who you are beyond the public image. It teaches you to have thicker skin, but also to stay grounded.

In “Behind the Screen With Jesse Pollock”, the face of BarDown, Jesse, shares his story in his own words, opening up about identity, perception, and the person behind the public image.

For this project, I wanted to explore what it means to be a public person and how people are often judged based on what they see online. I was interested in showing the difference between a public image and the real person behind it.

This was my very first time doing an interview, so I spent a lot of time thinking about the questions beforehand. I wanted them to feel thoughtful and open, allowing Jesse to share his experiences and reflect on identity, perception, and life in the public eye. During the interview, my goal was to create a comfortable conversation where he could speak honestly in his own words. Through this process, the project developed into a personal story that gives a deeper look at the person behind the public image.

🎬 Production, filming, interview direction & editing: Emelie Ferm